Tata Nexon Prices Now Start At Rs 7.99 Lakh: Aims To Improve Customer Base

Explore the revamped Tata Nexon lineup with new features, affordable pricing, and extended diesel options. Find out more here!

In response to the recent launch of the Mahindra XUV 3XO and a slight dip in sales, Tata Motors has taken a strategic step to revamp the Tata Nexon lineup. The key highlights include more accessible pricing across the range and the introduction of diesel engine options from the base variant onwards. These changes are not just aimed at revitalizing sales but also at making the Nexon more appealing to a broader audience.

Petrol Variants Receive A Pricing Overhaul

The introduction of the Smart (O) base petrol variant at an attractive price point of Rs. 7.99 lakh (ex-showroom) demonstrates Tata’s aggressive pricing strategy. It is noteworthy that this new variant has not replaced the previous base model but rather adds a new, more accessible entry point. Furthermore, Tata has significantly reduced the price of the Smart+ Petrol 5MT variant, which is now priced at Rs. 8.89 lakh (ex-showroom), down from its earlier price of Rs. 9.2 lakh (ex-showroom). Despite the price reduction, Tata has enhanced the Smart+ variant by adding a reverse camera feature, making it even more appealing to potential buyers.

Expansion Of Diesel Engine Options

One of the most significant updates to the Nexon lineup is the extension of diesel engine options to the base Smart trim. This move has made the entry-level diesel variant more affordable by approximately Rs. 1.1 lakh. The Smart+ Diesel 6MT variant, now priced at Rs. 9.99 lakh (ex-showroom), comes equipped with a host of features including a 7-inch touchscreen infotainment system by Harman, Android Auto, Apple CarPlay, four speakers, and a reverse camera. The Smart+ S Diesel 6MT variant, priced at Rs. 10.59 lakh, offers additional features such as auto headlights, an electric sunroof, and rain-sensing wipers, further enhancing the value proposition for buyers.

Tata Nexon Prices Now Start At Rs 7.99 Lakh

Features & Powertrains Remain Unchanged

Despite the price revisions and the addition of new variants, the base Smart Persona variants still do not offer automatic transmission options, which is common in this segment. However, Tata has maintained the powertrain options, ensuring that the new variants retain the same level of performance and reliability as their predecessors.

Tata Nexon’s Competitive Edge

Tata Nexon has been a strong contender in the SUV segment, known for its robust build quality, modern design, and feature-packed offerings. With the recent updates, Tata has further strengthened the Nexon’s competitive edge by offering more value to customers.

Design and Build Quality

The Tata Nexon is known for its stylish and contemporary design, which sets it apart from its competitors. The SUV features Tata’s Impact Design 2.0 philosophy, which gives it a bold and muscular stance. The build quality of the Nexon is top-notch, ensuring that it can withstand the rigors of Indian roads.

Feature-rich Interior

Inside, the Nexon offers a premium and comfortable cabin with ample space for passengers. The SUV comes equipped with a range of features such as a touchscreen infotainment system, smartphone connectivity, automatic climate control, and more. With the addition of new variants, Tata has further enhanced the feature list, making the Nexon even more appealing to buyers.

Performance and Handling

In terms of performance, the Tata Nexon offers a refined driving experience. The SUV is available with both petrol and diesel engine options, which deliver a good balance of power and efficiency. The Nexon’s suspension setup provides a comfortable ride, while its handling is precise and composed, making it suitable for both city driving and highway cruising.

Safety Features

Safety is a key priority for Tata Motors, and the Nexon comes loaded with safety features. The SUV offers dual airbags, ABS with EBD, rear parking sensors, and more as standard across all variants. With these safety features, the Nexon ensures the well-being of its occupants in the event of a collision.

Conclusion

The revamped Tata Nexon lineup with its more accessible pricing, extended diesel engine options, and enriched feature list is a testament to Tata Motors’ commitment to delivering value to its customers. These updates make the Nexon a more attractive proposition in the competitive SUV market, positioning it as a strong contender against its rivals. With its blend of style, performance, and features, the Tata Nexon is poised to continue its success story in the Indian automotive market. For more click here.

Frequently Asked Questions about the Tata Nexon

1. What are the starting prices for the Tata Nexon?

– The Tata Nexon now starts at Rs. 7.99 lakh for the base petrol variant (ex-showroom). The diesel variants start at Rs. 9.99 lakh (ex-showroom) for the Smart+ Diesel 6MT variant.

2. What are the key features of the Tata Nexon?

– The Tata Nexon comes loaded with features such as a touchscreen infotainment system, smartphone connectivity, automatic climate control, dual airbags, ABS with EBD, rear parking sensors, and more. Higher variants offer additional features like a reverse camera, auto headlights, an electric sunroof, and rain-sensing wipers.

3. Does the Tata Nexon offer automatic transmission options?

– The base Smart Persona variants of the Tata Nexon do not offer automatic transmission options. However, higher variants may come equipped with automatic transmission for added convenience.

4. What is the performance like on the Tata Nexon?

– The Tata Nexon offers a refined driving experience with both petrol and diesel engine options. The powertrains deliver a good balance of power and efficiency, making the Nexon suitable for both city commutes and highway drives.

5. Is the Tata Nexon a safe vehicle?

– Yes, safety is a key focus for Tata Motors, and the Nexon comes equipped with a range of safety features. These include dual airbags, ABS with EBD, rear parking sensors, and more. These features ensure the safety of occupants in the event of a collision.

Tata Nexon Prices Now Start At Rs 7.99 Lakh: Aims To Improve Customer Base